Friday, March 21, 2014

Global markets for mobile applications to reach nearly $16.3 billion by 2018



As smartphones have become more commonplace, consumers have started using them in ways that were once unimaginable. This has fueled a wide range of application development for these devices. Growth in the mobile applications market is driven primarily by widespread acceptance of smartphones as the favored mobile devices in the worldwide market, falling hardware prices, and the increasing availability of software development talent.

BCC Research provides an in-depth analysis of the global markets for mobile applications through its report Mobile Technologies: Global Markets. According to the report, this market was valued at $6.5 billion in 2012 and is expected to reach $8.6 billion in 2013. BCC Research projects the market to grow to nearly $16.3 billion by 2018, and register a five-year compound annual growth rate (CAGR) of 13.7% from 2013 to 2018.

Use this report to:
  • Gain an overview of the global market for mobile technologies, which includes the emergence of the new category called smartphones.
  • Analyze global market trends, with data from 2012, estimates for 2013, and projections of compound annual growth rates (CAGRs) through 2018.
  • Explore the total available market for mobile applications and segmentation by categories.
  • Discuss key software development platforms, such as Android, iOS, Blackberry, and Windows, by key features of the SDK, popular CPU architectures and models, and phone shipments by volume.
  • Examine the marketplace for mobile applications by pricing strategies and business models, and by gaming, multimedia, and personal use.


SAMPLE FIGURE
GLOBAL MARKET FOR MOBILE APPLICATIONS BY OPERATING SYSTEM, 2012-2018
($ MILLIONS)
 
To order your copy of this report (or any of its chapters) or to download the complimentary introduction chapter, click here.

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